Tuesday, February 25, 2020
Accounting Applications Essay Example | Topics and Well Written Essays - 750 words
Accounting Applications - Essay Example Value addition allows firms to effectively market their products and services, while putting emphasis on the power of brand rather than the commodity. Through value additions, firms can charge higher prices and enjoy competitive advantage. This is because products and services with higher added value are less price-elastic and difficult to be copied by the rival companies. Addition of value can either enhance the product’s value or price. For example, offering one month of free support on new software would be a value-added attribute (Pramanik 2005).The primary purpose of job functions in MYOB is to group certain transactions into a reportable entry. This is achieved by assigning a job for each profit centers, which for the case of the printing business can be assumed to be the two divisions including Hamilton and Auckland. Henceforth, every transaction that belongs to each division (profit center) is assigned to a job that is associated with it. Job reports, which represent t he profit centers, are used to report the activity of each job. A job function is set up to follow income and expenses associated with service jobs. This function is especially helpful when performing multiple jobs for a particular customer. A suitable job number is allocated to each amount every time the user executes a transaction. This feature allows the user to relate different jobs with different amounts in a single transaction. By creating a jobs budget analysis, a profit and loss statement for each job and actual results can be prepared and compared with the budgeted values, for each profit center. Ideally, job function is useful for companies that perform more than one job for the same customer, for example the printing business could be performing different jobs in the two divisions, but for the same customer. This is made possible by MYOB because it allows such jobs to be created underneath the name of the customer. Furthermore, a printing business can use job function for each service performed or goods transacted in order to track the services and products that are most profitable and those that eventually generate losses. This information can be used to prepare comprehensive reports, which enables the company to analyze all the transactions they have made with the business during a certain period (MYOB 2006). The business of printing can assume each of its two divisions as distinct profits centers, for which it can track income and expanses separately. The jobs function can be used to group transactions belonging to each division (profit centers). The performance of each division can then get tracked and relevant reports generated accordingly. Additionally, to breakdown a job into distinct parts, a firm can use sub-jobs (MYOB 2006). Category function The category function allows firms to track profitability of properties, offices and other segments associated with the business in question. For every time users input a transaction, they are require d to assign the category that suits its description. For the case of a printing business with two divisions, we can take each division as an individual category and then track the profitability of the products they produce: say, product A, product B, and product C for Hamilton and product A, product B, and product C for Auckland division. Thereafter, a profit and loss statement can be prepared for each division. Examples of transaction that can be assigned categories include: general journal entries, receive money, historical sales and purchases, inventory adjustments, inventory transfers, purchases,
Sunday, February 9, 2020
Stratigic management Essay Example | Topics and Well Written Essays - 2500 words
Stratigic management - Essay Example The following analytical tools namely: SWOT analysis, PESTEL analysis as well as Porter’s Five Forces model analysis will be used in this case. The essay starts by outlining a brief historical background of the organisation in question for the sake of easier understanding then followed by an analysis of the above mentioned tools for scanning the environment in which the organisation operates. Environmental scanning plays a pivotal role in helping the marketing managers of an organisation to be in a better position to know the situation taking place on the ground for them to be able to gain a competitive advantage especially in view of the competition that may exist. Background Red Bull GmbH is widely acknowledged as the creator of the 'energy drink' category and has managed to maintain a close association with sports from the time it was launched in 1987. It is known for its sponsorship especially of extreme, alternative sports like white water kayaking, hand gliding, wind sur fing and snowboarding. Through the use of unconventional marketing strategies, Red Bull GmbH has come to be a force to reckon with in the energy drink market. SWOT analysis â€Å"A SWOT analysis is a useful instrument for helping managers to identify internal strengths and weaknesses of a business and external opportunities and threats facing it,†(Strydom J. p 31). Basically, SWOT stands for strengths (S), weaknesses (W) while on the other hand the external environmental factors are regarded as either opportunities (O) or threats (T). This analysis is very important to the managers as it allows them to focus on key strategic issues based on the notion that an effective strategy fully utilises the strengths and opportunities of a business and strives to minimise the weaknesses and threats. Potential internal strengths The major potential strengths for Red Bull include branding strategy. Red Bull was positioned as an energy drink that 'invigorated mind and body' and 'improved endurance levels' of the individual. The company’s slogan 'Red Bull gives you wiiings' also played a great role in reinforcing the positioning of the brand. This strategy played a very big strategic role in product development as well as strategic marketing. The branding strategy gave the company a major strength in that the product is completely different from the other energy drinks available in the market. This differentiation strategy has played a significant role in product development as well as marketing strategy as a result of the uniqueness of the product. The other major strength of the company in its product development and marketing strategy is that it uses unconventional marketing strategies. It targets the students and these are used to market the product. This is a major strength is the way the brand is positioned to the people whereby the aim is to attract consumers and appeal to their interests through its visibility. The packaging strategy has greatly enhanc ed the development of the product which is unique. Potential internal weaknesses The major notable potential weakness is that Red Bull did not rate very high with consumers on the taste dimension. It has been reported that the drink had a medicinal flavour though it smelt sweet. The taste was bitter and few people actually liked the taste of Red Bull. The company however did not focus on the aspect of taste in its promotions of the
Thursday, January 30, 2020
The New Rule Essay Example for Free
The New Rule Essay Judging by the numbers has been an integral way of assessing the success or failure of a company or a CEO from then and even until present. The influence of this method has been augmented by the advocacy by â€Å"successful†executives through their published and mediated ideas. But even with the prevailing numerically-dependent idea on success, it seems that globalization has paved way for people to rethink and reconsider other â€Å"rules†that must have been missed out before. Fortune senior writer Betsy Morris wrote an article about â€Å"New Rules†that, as it is implied in the text, should replace the Wallstreet-pressured old ones. The question is: Is there really a necessity to replace the old rules with new ones?            The old rules are easier to manage and apply compared to the new ones. The old rules focus merely on raising the numbers; everything is judged based on the numerical values. Theoretically, there are no people to please, and not much effort on creative thinking is necessary. All that has to be done is to follow proven formulas of success, that is, as dictated by the experiences of â€Å"successful†businessmen and executives. The only goal is to be on top and it was believed that that goal can be easily attained with linear progression as long as the â€Å"book†was followed.            To exemplify this, there is this old rule about big dogs owning the street (Morris, 2006). Based on this old rule, the greatest benefits and rewards in the industry are reaped by the biggest player or by the economies of scale. This old rule is relatively easy to manage compared to its counterpart in the â€Å"new rules,†that is to be agile. Although being big is not as easy as what might have been implied, this old rule is considered one because based on what is implied in the rule, just being big allows the player to take advantage of whatever resource in the industry or to take huge profits from a specific market without much effort and simply just by being â€Å"big.†As it is with their status, the natural laws of economics come to play under normal circumstances, that is, the economies of scale could naturally spread their fixed costs and thus acquire larger revenues (Morris, 2006).            This is not the case with its counterpart â€Å"new rule.†Based on the new rule, the player must be agile because being big can actually bring harm (Morris, 2006). This rule implies more than the requirement of a player to simply be agile. It implies the necessity of a certain ability that is, to properly observe the direction of the market and be able to apply this gained knowledge to the needs of the company.            The new rules, thus, require more than the ability to follow rules. It requires that the leader or executive is able to have the wisdom to realize the need to acquire knowledge and be able to use the gained knowledge (particularly the needs of the market) to direct the company towards adapting to these needs and continuously make the company flexible afterwards. The ease in managing the old rules is dependent on its nature which is based on â€Å"following,†while the new rules are mainly based on â€Å"skill and creativity†.            That the â€Å"old rules†are in fact labeled as â€Å"old†does not necessarily mean it should all be replaced with the new ones or worse, eradicated and forgotten. After all, these rules are based on wisdom from past experiences and it is not very difficult to find similarities, no matter how small between past experiences and current ones. The term â€Å"old†may not always be synonymous with â€Å"better†but the same can be said with â€Å"new†. It is actually possible that both are equally important and a fusion of which could create a better â€Å"rule†.            Citing again the example on the old rule of big dogs owning the street and its counterpart new rule, agility is best, it can be said that while the old rule may not necessarily be better than the old rule, being â€Å"not big†does not also guarantee positive effects. Agility and the company’s flexibility, plus, being big, can actually create more advantage for the company. With the big company’s ability to spread its fixed costs and the agile company’s ability to make efficient use of resources, the business can actually reduce its costs and make more revenues.            Similarly, any company can attempt to find a niche or create something new. This is not an easy feat because as it is said, it involves creativity. But a company must not limit itself to just one of two choices. The old and new rules that are presented in the article are not opposites. This means that it is actually feasible for a company to both strive being the best in the market and at the same time, strive to always create something new for their market.            Starbucks may have â€Å"continuous change†as their goal but this goal is only the surface of an underlying goal. Why does Starbucks want to keep moving and evolving? This is to continue their identity, which caters to their market, that keeps their profits and thus keep the enterprise going. Starbucks may not have had being number 1 as their main goal but they were able to be on top by always creating something new for their clients. In the end, it is able to take advantage of its ability to create something new, as well as its being on top. Being on top had become one of the old rules because it had a rationale that is deeper than the â€Å"numbers†. A top business could improve the employees’ morale and could thus make them become better in performing their jobs. This could result in better relationships with clients. The businesses’ rules must not be limited to a choice between the old or the new. Both are not opposites and the instances when both can be done simultaneously to complement the other must be recognized.            While in general, the new rules teach about the importance of flexibility the necessity of the corporate world to be able to adapt and consider the actual needs of its clients, some of the old rules can be truly â€Å"greedy†.            One old rule that represents this is that the shareholders rule. According to a study done by One Bain Co. (Morris, 2006), there is a significant discrepancy about the perceptions of the executives about the quality of their service and the perceptions of the customers themselves. It is said that 80% of the executives perceive themselves as doing a great service and only 8% of the customers agree (Morris, 2006).            This implies that the customers’ needs are not adequately met while the executives consider themselves as being justly compensated for their â€Å"efforts,†and the company being the just recipients of revenues. It may be that any business is made for the sole purpose of profiting. But this does not exempt anyone from disregarding ethical considerations. Simply put, any customer deserves the value of what they pay for.            In addition, the companies, whether profit-centered or otherwise, must realize that the laws of economics would indicate that catering to the customers would actually increase the revenues and considering the new rule (The Customer is King), can be a positive way of gaining profits instead of taking so much effort to decrease their operating costs, which could in almost all cases, also reduce their product’s quality. Considering the clients could only be symbiotic, benefiting both the clients and the business itself. This has been proven by companies like Apple and Genentech (Morris, 2006).            In the rapidly changing times and with globalization, it seems that the â€Å"new rules†are most applicable. This is because these new rules can only be products of observations of the successful companies and CEO’s at the present time. Still, it must be noted that the â€Å"old rules†were what the people considered then as the â€Å"new rules†. This means that rules are created based on what seems appropriate depending on the demands situations and circumstances that happen at a certain period. With this in mind, what is important is not exactly to follow which rule is popular at a certain period but to allow circumstances and the nature of events to become guides in strategizing and decision-making. Truly, following the old rules religiously would be like staying at a certain era and preventing growth. But still, following the â€Å"new rules†by-the-book would be self-contradictory because the principle behind the â€Å"new rules†is to allow constant change and flexibility depending on specific factors involved. Like what the Morris (2006) said about the old rules, the â€Å"new rules†are made to answer specific problems of a specific situation at a specific time. Then, it is only the value of flexibility that must be retained. As it is, the world will always change even with resistance from business players and all that can be done is to allow themselves to be swayed and be creative so that each situation can be used to their competitive advantage. Still, the old rules must not be completely disregarded. These old rules must be seen based on the rationale or wisdom behind. Because such rules, when seen at a less common or different perspective could still apply to a specific present, although not necessarily modern situation. Jack Welch may right when he said that â€Å"If applied correctly†¦ rules can work forever.†(Morris, 2006). The only question that matters then is â€Å"what is correctly?†Again, â€Å"correctly†depends on one’s ability to gain knowledge in situations, be flexible and be creative in using these situations to his or her advantageâ€â€but of course, with all the ethical considerations. Works Cited Morris, B. (2006). The New Rules. Fortune. Retrieved 28 Feb 2007 from http://money.cnn.com/2006/07/10/magazines/fortune/rules.fortune/index.htm.
Wednesday, January 22, 2020
Discuss the function of the Inspector in An Inspector Calls Essay
Discuss the function of the Inspector in An Inspector Calls John Boynton Priestly in 1945 wrote the play ‘An Inspector Calls’ but set it in 1912. This time difference creates a sense of dramatic irony as the play was written after it was set. The audience would be aware of the events which had taken place between 1912 and 1945, including world war one and two which they would no doubt have experience first hand. ‘An Inspector Calls’ was first performed in Russia, Moscow. This is significant because of the Russian Revolution, which was a system of collective social responsibility where the sate owned everything and used the wealth to look after its citizens. As England was left destroyed due to the world war, therefore there would have been very few playhouses, so Russia had to be alternative for performing the play. The play is set in three scenes. The entire play is set in the dining room of Mr Birling’s house. In contrast this creates claustrophobia and tension as the characters in the play feel as if they are trapped, nowhere to go until the truth is revealed. Although the play is about the death of a young girl called Eva Smith who has committed suicide. Due to this mysterious death, the Birling family has a nasty surprise waiting. The Birling’s are meant to have a high status in their community and they all have done bad things, which has forced a young woman to kill herself. In the play, it reveals what each of them did which leads to Eva Smiths death. As the play concludes we find out that, the inspector has been questioning the Birling family for moral values and their sense of social responsibilities. The inspector is not only a character in the play; he is a dramatic device who has seve... ...w yet, Are you sure you don't know†. J.B Priestly purposely does not use a question mark in this quote to show that the Inspector already knows the answer. This affects the characters as they are firstly surprised on how much knowledge the inspector has and the Birlings cannot give a straight answer. The Inspector knows so much about Eva smith due to finding her diary and some letters. â€Å"I had an idea from something the girl herself wrote". At the start of the play, we are introduced to the Birlings who are no other than an upper class family. The whole family all seem to be living peacefully. Until the moment where it all begins, â€Å"It can’t be any worse for me than it has been. And it might be better†Sheila says. Gerald replies, â€Å"I see†. At this stage the relationship shatters and then from there on the worst is spoken by the inspector to the Birlings.
Tuesday, January 14, 2020
A Tribe Apart
A Tribe Apart To believe that no one in this world understands what you are going through on any given day. To feel that you are the only person out of the almost seven billion people that populate this universe who can experience the feelings of desire, hurt, pain, happiness, sadness, confusion, emptiness and joy. Sometimes all at the same time can these feelings be amongst you. This is how, in my own words that I would define the meaning of Personal Fable.To be the center of attention when there is good and bad happening and the feeling you have thereafter depends on what you think that others think of you. They are always watching you as you imagine. They are the judge of your every move. You have to be cool, act cool, look cool. To me this is the definition of the Imaginary Audience. To have a constant judgment of your behavior can lead to a phobia or paranoia. It can be positive or negative. For most it becomes a result of your character and leads to you to being self-conscious of your ever move.It’s all about me and only me! I am the center of attention. It is my way or the highway. No one else matters. There is no particular interest in what you think, believe, feel or say. I am selfish. I am self-centered. I am the definition of Egocentrism. According to the Cognitive Development topic these processes, Personal Fable, Imaginary Audience and Egocentrism all require formal operation thought. They all work together and sheds plenty of light on how and why we think the way we do. In A Tribe Apart, Brendon is a good example of Personal Fable.Brendon comes from a good family; he has four siblings in which he is the youngest. He feels compelled to compete with his older brothers because they are good students and all around good people in general. Brendon’s family were displaced from Reston to Houston since his father lost his job and then later lost his job in Reston whereas his mother became the ‘bread winner’ of the family. The fa mily appears to be the All-American, traditional family whom eat together and pray together, however this model family is said to be ‘distorted by the pain of economic loss’.Brendon takes on risky behavior and becomes and example of Personal Fable as he uses escaping as a way of not to care or feel his feelings. He to, becomes a product of Imaginary Audience, because he had previously dealt with embarrassment and has decided to shut himself off from that part of the world since his optimism and excitement have since vanished. In A Tribe Apart, Brendon turns to alcohol consumption and drug use as a pacifier to make him feel ‘warm and alive’.His substance abuse leads him to believe that it is like â€Å"relaxation, and escape from everybody to make yourself happy. †Brendon is said to have tried many modes from classroom clowning, truancy, dope, booze and art as an act of anger and therefore has led to aggression towards his siblings than his parents. Brendon often feels alone when it comes to his feelings, although his friend Tad is around he feels let down and disappointed by people and has chosen to shelter himself instead of reaching out to those who may feel the same way he does.Because Brendon has a ‘doesn’t care’ attitude he has removed himself from the social setting of school all because of a role he played in the talent show that has him feeling embarrassed. Brendon is dealing with, not only believing that he is the only adolescent in this world experiencing issues (Personal Fable) but also feeling self-conscious, like he is being watch or evaluated (Imaginary Audience). He continues on his path of destruction although he really doesn’t want to be that ‘guy’. His though process is that the good in him is no good and in order to feel good about himself he has to do badly.Brendon follows this streak throughout the book and doesn’t change much. Brendon, as bright, talented, an d creative as he is said to be deals with darkness, loss and mental turmoil and focuses on his regrets and bitterness due to his family experience. On the other hand, there is Charles Sutter who enters A Tribe Apart as the unnoticed freshman who is from a home of professional parents and a sibling who ‘look to the world, like proof the American Dream works for all’. The Sutter family is black. Being black makes it twice as hard to prove yourself.Black adolescents are often labeled as ‘Trouble’ and ‘Ghetto’. Even though Charles is in gifted and talented classes, plays several sports and serves as the class leader he is considered a ‘tightly wound young man acutely aware of the restraints and responsibilities his race imposes’. Charles never seems to be at ease because he is constantly dealing with not feeling free of the burden of proving himself. He is ‘Mr. Perfect Black’. He is the rare face of the class. He is the bl ack sheep of the group who wants, solely to fit in despite the color of his skin.Charles displays the acts of Imaginary Audience and Egocentrism both. Because Charles is the ‘rare black face’ he feels like he is never good enough nor as smart as them. His attitude becomes that if he has ‘to perform, he will perform’ and proves that he is better than them if he is tried. Once he beat up another student just to prove that he is capable of protecting and defending himself as well as established some credibility within himself so the other boys in the school would know. Both Imaginary Audience and Egocentrism capture attention in Charles case.When Charles is doing something worth being watch, which is almost always being that he is an A+ student, he has a sense of not only ‘Who is watching me’ but ‘I want you to watch me’. It’s as if, he knows that being a black male automatically draws attention especially when there is some go od involved. People are interested in how this ‘black’ boy can be so smart, can dress presentable, can hold a decent conversation, is financial stable that he doesn’t have to sell drugs to make ends meet. As explained in A Tribe Apart, Charles dilemma ‘represents the world of striving black middle-class adolescents.It is life lived on the defensive, a constant tightrope to be navigated between two cultures: a white culture that never fully embraces them, and a black peer group that disdains black achievers’. Charles overcomes his humiliation after several different issues and strives throughout the book. Remaining an achiever throughout. In his case having the Imaginary Audience and the Egocentrism concepts paved the way. Although it seems a bit much when a person is egocentric but when it come to proving yourself and becoming an achiever then it should be looked at as being positive.Then there is the ‘supposedly audience’ you want to wa tch you as that can be the proof to make you remain positive so that you can continue to achieve. Moshing Is a Way to Belong. This is the story of Joan. Joan’s mother left her when she was ten years old and never returned until two years later. Joan being the only female in the household along side her brother and father was having difficulty getting used to the fact that she now was the woman of the house. She was expected to take on all the duties of being a mother, a wife, all the while she was a young adolescent.Her world as she had known it was crumbling right before her eyes. As the chapter talks about Joan it mentioned how she had went from being spoiled to becoming the woman of the house. Joan had become isolated and lonely. She was in fear of her father and the control her had over her. She was not allowed to have friends. As mentioned, ‘she craved recognition and respect. She was too scared to ask for love. ’ She felt as if no one cared about the little girl that was devastated by her loss. No one knew what she was dealing with and over time Joan took upon herself to fight back for ‘whatever life dished out’.She started hanging out with kids that were lovers of the hard core rock music. With this music comes Moshing (def. , activity in which audience members at live music performances aggressively pushes or slams into each other. Moshing is frequently accompanied by stage diving, crowd surfing, microphone swinging, instrument smashing, and head banging. ) Joan feels like this is a great way to fit in and be a part of something. According to her she ‘feels, uninhibited, part of the action, and especially part of the group of peers, something she longs for.Joan also began thinking that being a tough person, fighting all the time was the way to earn respect. She would start fights if she thought someone was taking about her. Nothing bad could happen to Joan, which is what she thought. She continued the pose in high school with a bad attitude and the behavior to follow. Popping lockers and shoplifting was something she did on a regular. This insert fits as an example of Personal Fable & Egocentrism. Joan felt that no one else could possibly understand what she was going through. That she was the only lonely and isolated kid that surfaces this world.She turned to anger and resentment and felt that whatever rules existed did not apply to her and that nothing bad could happen to her. Joan craving recognition and respect demonstrates Egocentrism. It was all about her and what she thought. Joan’s way of thinking was that anyone around her had to be thinking about her since that was all she was doing. Joan began to question herself and felt that it was time for change. She wasn’t happy with what she had turned out to be. She gradually changed her ways for the better which led to more positive friendships and happier outcomes.Joan mentions that by ‘being tough, however, she learne d to be smart for today’s world. Each example listed throughout illustrates the concepts, Personal Fable, Imaginary Audience and Egocentrism. The one thing that caught my attention that explains a lot about the adolescents in A Tribe Apart as well as the kids today and even when I was a young adolescent is that ‘whatever behavior is common to a group of kids feels normal to them, whether it be doing drugs or doing homework. Whether the adult world sees the lifestyles as positive or negative is not the standard the kids are using’. We live. We learn and hopefully we grow.
Sunday, January 5, 2020
Appositive Adjective Definition and Examples
An Appositive Adjective is a traditional grammatical term for an adjective (or a series of adjectives) that follows a noun and, like a nonrestrictive appositive, is set off by commas or dashes. Appositive adjectives often appear in pairs or groups of three (tricolons). Examples and Observations Arthur was a big boy, tall, strong, and broad-shouldered.(Janet B. Pascal, Arthur Conan Doyle: Beyond Baker Street. Oxford University Press, 2000)No Chinese emperor was more resplendently arrayed. As for the cigarette that he holds out, half smoked, to be taken and deposited by his valet, a whole civilizationâ€â€urbane, authoritative, preposterous, and doomedâ€â€resides in that single gesture.(Anthony Lane, Life and Death Matters. The New Yorker, February 8, 2010)Much of the greatest poetry, ancient and modern, has been occupied with a similar image: the figure of the abandoned woman.(Lawrence Lipking, Abandoned Women and Poetic Tradition. The University of Chicago Press, 1988)Since then the starless night is gone,The warm south-western showers have passed;The trees, forlorn and bare, sigh on,And shiver in the northern blast.(Caroline May, Dead Leaves, 1865)Though Sfars fantastic visual excesses distort some facts, they perfectly reflect the spirit of Gainsbourgs life and rep utationâ€â€excessive, brilliant, controversial, and tortured.(Michael Rabiger and Mick Hurbis-Cherrier, Directing: Film Techniques and Aesthetics, 5th ed. Focal Press, 2013)Melrose in his skullcap, sitting sideways in his chair, his cigarette held aloft, presented a profile which might have been that of some Venetian Doge, old, withered and crafty.(Mary Augusta Ward, The Mating of Lydia, 1913) Characteristics of Appositive Adjectives Appositive adjectives, which hardly ever spring naturally to our lips, differ from regular adjectives both in placement and in punctuation. They are placed after the noun or before the determiner, and they are set off by commas. When there is no determiner, they are still set off by commas. Their functions are somewhat different, too, although the difference is hard to pin down. It should be fairly easy to feel, however, if you read these three sentences aloud, one after the other. Adjectives in normal position:The sturdy old cabin survived the hurricane.Appositive adjectives following the noun:The cabin, old but sturdy, survived the hurricane.Appositive adjectives before the determiner:Old but sturdy, the cabin survived the hurricane. In the second and third sentences, the placement and punctuation of old but sturdy lead you to place a stress on both appositive adjectives that they do not get in the first sentence... [T]he placement and punctuation of the adjectives focus special attention on the contrast. This is partly because the information is not there primarily to identify the noun. If the adjectives for cabin were old and redâ€â€The old red cabin survived the hurricaneâ€â€we would not think of putting old and red in the appositive position. They describe, they modify, but they do not suggest the same idea as old but sturdy. Appositive adjectives typically suggest a relation between information found in a sentence and information carried by the adjectives themselves.Appositive adjectives hardly ever appear singly... When they do, they are almost always modified by a prepositional phrase.(Michael Kischner and Edith Wolin, Writers Choices: Grammar to Improve Style. Harcourt, 2002) A Loose Construction The Appositive Adjective. When an adjective is loosely joined, almost as an afterthought, to a substantive which has a separate existence in the mind, the construction is called appositive. It is the loosest of all constructions, as is shown by the fact that it is usually set off by commas. It resembles the noun in apposition as far as any adjective resembles a noun; i.e., it assumes a single attribute, while a noun assumes a group of attributes large enough to imply a partial identity. Example: All sizes, large and small, are sold here. (Irene M. Mead, The English Language and Its Grammar. Silver, Burdett and Company, 1896)
Saturday, December 28, 2019
Fast Food Restaurants Affected The Health Of Customers Essay
Fast food restaurants raise a number of important issues related to health. In this paper it will be argued that fast food restaurants negatively impact the health of customers. The consumption contributes to obesity, diabetes and heart disease. However, the growing popularity of fast causal restaurants has made healthier options more popular. In the near future fast causal restaurants will either dominant the restaurant industry or the fast food restaurants will become more like fast casual restaurants. Fast food restaurants have been very popular in North America. The number of fast food restaurants has been increasing and so have the sales of these restaurants. Paeratakul, Ferdinand, Champagne, Ryan and Bray(2003) notes, More recent estimates show that in 2001, there were about 222,000 fast food locations in the United States, generating sales of more than $125 billion. The number is projected to increase by 4.1% in 2002, with estimated sales of $130.1 billion (p. 1332). The larg e number of fast food restaurants means that they are very accessible. This can be seen in the large number of sales for fast food restaurants. Fast Food restaurants have become an important part of North American culture. Fast food plays an important part in the lifestyles of many people. Paeratakul, Ferdinand, Champagne, Ryan and Bray(2003)explain that survey results indicate that three of ten respondents believed that fast food was vital to their way of life(p. 1332). Fast food has beenShow MoreRelatedThe Fast Food Industry Has a Harmful Effect on Society1211 Words  | 5 PagesThesis: The fast food industry has a harmful affect on society. Topic Sentence 1: Fast food causes Coronary Artery Disease. Topic Sentence 2: Fast food is popular among our nation. Topic Sentence 3: The environment is affected by the fast food industry. We provide food that customers love, day after day after day. People just want more of it†(Ray Kroc, Founder of McDonald’s). Coronary Artery Disease is a type of heart disease and the most common cause of heart attacks. Plaque from eating unhealthyRead MorePersuasive Essay On Fast Food986 Words  | 4 Pagesfor their health problems such as obesity and diabetes, but if one were to take a step back and look at the big picture of that person’s life they would quickly understand it is not entirely that person’s fault. In a society that highly values speed and efficiency, fast food has quickly become a popular choice thanks to its ability to provide quick meals at low prices. This popularity has made it possible for fast food restaurants to dominate the streets, resulting in fewer healthy food options. FastRead MoreThe Choice Of Food By A Consumer Is Predominantly Affected By Convenience Essay1102 Words  | 5 Pages1.0 Introduction The choice of food by a consumer is predominantly affected by convenience. The growth of home delivery for supplies, microwave dinners, drive-thru windows, and internet shopping is an indication that most consumers are driven by convenience in the determination of choices (Jaeger and Meiselman, 2004, p.318). Customers use convenience to establish how, what, why, when, with whom, and where to eat (Costa et al., 2005, p.79). Jaeger, S.R., Cardello, A., V. (2007, p.238), argued thatRead MoreMcdonald s Swot Analysis For Marketing Success1238 Words  | 5 Pagessuccess by listening to customers and fulfilling their needs. its recognized through more and more promotions and advertisements and also through its logo design which is a huge yellow M. McDonalds also keep in mind the customers need and by looking at it, they decide what to serve, what will be the price of the product, how to advertise its product and the location of the restaurant. Which will be more convenient to the customers McDonalds also identifies different types of customer and their needs throughRead MoreDon t Blame The Eater By David Zinczenko962 Words  | 4 Pagesdiscusses about his childhood and how it has affected him. In addition, he explains thoroughly about fast food and the companies behind it. Zincozenko also talks about fast food companies have affected him and other in today’s world. Zinczenko ate a lot of fast food when he was younger because that is what his mother could afford. There were many people in this situation then and there are many people in this situation now. People go to fast food restaurants because it is convenient, cheap, and on theRead MoreFast Foods And Fast Food1649 Words  | 7 PagesFast food is popular because it s convenient, it s cheap, and it tastes good. But the real cost of eating fast food never appears on the menu, was said by Eric Schlosser. Several people in America have become dependent on fast foods. How many of the people who eat this food actually know what is really in the food or how it was made? Others don t think about it, because within ordering, three minutes later a customer can pull up to the window, pay, and get food. It is quick and cheap. The UnitedRead MoreThe Benefits Of Fast Food1197 Words  | 5 Pageshave no time, because of work and study. Therefore, the fast food is convenient to them. Fast food is a n ame for food that is made to customer. It is usually cooked with preheated and sold in packages for take - away. Generally, fast food’s types are n hot dog, kebab, french fries, hamburger, chips, pizza, sandwich, taco, chicken nuggets, onion rings, poutine, falafel, popcorn, and corn on the cob in western countries (Different Types of Fat Food, 2017). At the beginning of the 21st. century, the marketRead MoreUnntitle Essay1624 Words  | 7 PagesBUS 130 PROFESSOR: MIWA MERZ NAME: MINH BUI (008413691) MARKETING ENVIRONMENT ANALYSIS FAST FOOD INDUSTRY TABLE OF CONTENT I. Summary Part 1 II. Micro environment Description: A. Market B. Customers C. Competitors D. Distribution III. Macro environment Description: A. Demographic B. Economic C. Ecological D. Technology E. Political/Legal F. Cultural Part 2 IV. Additional Application of Core Marketing Concepts V. Appendix VIRead MoreThe Marketing Plan For Panera Bread Co.1677 Words  | 7 PagesChipotle Mexican restaurant in 1933, which rapidly increased to over 2,000 locations by 2016 creating the fast-casual dining industry. According to the article, â€Å"fast casual dining was fluid, but one essential ingredient was price- fast casual restaurants averaged $9 to $13 per receipt, versus $5 for fast food. In addition, a fast casual restaurant did not offer full table service and generally prepared food in full view of customers†(Walker and Merkley 2). Fast-casual restaurants offer much higherRead MoreAnalyzing Whether Or Not Fast Food Industries1414 Words  | 6 Pageswhether or not fast food industries are the cause of Australia’s rise in obesity levels â€Æ' Table of Contents List of figures 1 Executive summary 2 Introduction 2 Social issues 2 Ethical issues 3 Environmental issues 3 Economic issues 3 Benefits (for) 4 Disadvantages (against) 4 Recommendations/Conclusion 5 Bibliography 6 List of figures FIGURE 1: WEEKLY SPENDING ON TAKEAWAY MEALS FIGURE 2: WITH OR WITHOUT FRIES FIGURE 3: PERCENTAGES OF FOOD BUDGETS FIGURE 4: FAST FOOD VS RESTAURANTS â€Æ' EXECUTIVE
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